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Qarasu Group

EquipAgro: a digital operating system for an agricultural holding

Qarasu Group — Agribusiness / agricultural holding
IndustryAgribusiness / agricultural holding
Scale5 farms under unified management · 200,000 ha · 248 units of equipment
GoalMove from "estimate-based" management on paper reports to decisions grounded in hard data

Qarasu Group is one of the largest agricultural holdings in Kazakhstan. In the 2026 season, the company implemented EquipAgro as a unified digital system to manage 200,000 hectares of land and a fleet of 248 units of equipment.

01

Client context

  • "Blind" operation: no objective data on the real load on equipment or the quality of field work
  • Resource chaos: a high share of double-counted fuel and inflated treated-area figures
  • Critical fleet condition: high equipment wear with no transparent history of repairs and costs
03

What was implemented

  • EquipAgro (6 verticals): Fields, Warehouse, Grain Cleaning Facility, Elevator, Equipment, Employees
  • Data automation: the system automatically recognizes 96% of field operations via GPS, eliminating manual entry
  • Unified telematics: integration of fuel-level sensors and CLAAS factory telemetry
04

What became manageable

  • Low KTG, KIP and KIV indicators were measured and identified for the first time — revealing systemic downtime and an inefficient service model
  • A data-driven fleet-renewal methodology was proposed; cases of "repair for the sake of repair" were identified
  • 375,000 liters of double-counted fuel eliminated
  • Satellite audit revealed 2,495 ha of "phantom" unusable land
Results achieved
31%
Fuel consumption optimization in field and off-field operations
11%
Excess overlaps identified — a direct reserve of time and fuel
21%
Seeding at excessive speed — quality control tracked by name
11%
"GPS silence" detected — strengthened data discipline

Result: The 2026 season — a unified digital system for managing the agricultural holding, built on data covering equipment, field operations, fuel and land resources.

Built on Equipmetry Agro →